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Eataly a Batali Bastianich venture in the Toy Building

#1 User is offline   Rail Paul 

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Posted 10 March 2010 - 02:53 PM

Huffington Post and the NBC News have pieces on the development of this restaurant / supermarket / Alpine brewpub from Mario Batali and Joe Bastinaich. The NY concept is a development of the original project in Torino.

Dogfish Head bewing, Russian River brewing, and several Italian craft brewers are partners in the venture, which will include an extensive supermarket, a rooftop pub, etc. In a sort interview on NBC, Batali said the project is exciting, and consuming much of his energy.


QUOTE
The first floor of the building at 200 5th Avenue will house Eataly, an epic Italian specialty foods market and multiple restaurants which pair gourmet foods with artisanal beers and wines. Additionally, there will be an 8,000 square foot rooftop brewery and restaurant operated by B&B Hospitality's Mario Batali and Joe Bastianich.

Brilliantly, some of Eataly's beers will be brewed on the rooftop itself, which will have views of the Empire State Building and the Flatiron Building:

The rooftop bar and restaurant will house a copper-clad brewing system. The idea is to create an artisanal, old world Italian craft brewery that just happens to be located on a rooftop in Manhattan, says Dogfish Heads Sam Calagione. The four brewers are working together on recipes for Eatalys house beers. Those beers will feature Italian and American ingredients. The beers will be unpasteurized, unfiltered, naturally carbonated, and hand-pulled through traditional beer engines for the most authentic and pure presentation. The four individual brewers will also occasionally brew beers



New project from HuffPo

Prior comment on the Torino location
My only complaint was that if they need to charge me $30 because they're robbing the duck to pay the boar they might as well give me a more substantial portion of flour, water, and bits of meat.

Orik, on the pasta price at Hearth in NYC
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#2 User is online   Orik 

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Posted 10 March 2010 - 02:54 PM

2010 will once be known as eadiotic restaurant name year.
I think that is the danger of keeping a blog: you exaggerate everything
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#3 User is online   Wilfrid 

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Posted 10 March 2010 - 02:58 PM

oh thank god i have been beating my brains out trying to find an alpine brew pub in the city and now at last thank god there is going to be one i am so happy thank god for mario
Eating the Apple 2011 here. Coming soon to Amazon and as an e-book.

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#4 User is offline   Daisy 

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Posted 10 March 2010 - 03:02 PM

QUOTE(Wilfrid @ Mar 10 2010, 09:58 AM) View Post
oh thank god i have been beating my brains out trying to find an alpine brew pub in the city and now at last thank god there is going to be one i am so happy thank god for mario

A rooftop Alpine pub. It's a no-brainer that the crowd at this place will be of the dreadful sort, no?
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#5 User is online   Lex 

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Posted 10 March 2010 - 03:05 PM

QUOTE(Daisy @ Mar 10 2010, 10:02 AM) View Post
A rooftop Alpine pub. It's a no-brainer that the crowd at this place will be of the dreadful sort, no?

I have said it before. The advantage of having all those people in one place is that it makes them easier to kill.
“I have a dream of a multiplicity of pastramis.”

"Perhaps there are two tea smoked ducks, and we ordered from the wrong part of the menu. Having everything in English is a bit confusing."- CH poster.
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#6 User is offline   Sneakeater 

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Posted 10 March 2010 - 03:05 PM

QUOTE(Orik @ Mar 10 2010, 02:54 PM) View Post
2010 will once be known as eadiotic restaurant name year.


They didn't make "Eataly" up and it isn't new. It's the name of a similar place that opened a few years ago in Turin.
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#7 User is online   Anthony Bonner 

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Posted 10 March 2010 - 03:07 PM

QUOTE(Daisy @ Mar 10 2010, 10:02 AM) View Post
QUOTE(Wilfrid @ Mar 10 2010, 09:58 AM) View Post
oh thank god i have been beating my brains out trying to find an alpine brew pub in the city and now at last thank god there is going to be one i am so happy thank god for mario

A rooftop Alpine pub. It's a no-brainer that the crowd at this place will be of the dreadful sort, no?

Honestly when I saw you had posted here I knew this is what you were coming to say. Yes of course you are absolutely right.

Italian + Batali + Flatiron + Outdoor Space = place I am more likely to leap to my death off of then enjoy. 230 Fifth for "classy people"
Why not mayo?
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#8 User is online   Lex 

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Posted 10 March 2010 - 03:09 PM

QUOTE(Sneakeater @ Mar 10 2010, 10:05 AM) View Post
QUOTE(Orik @ Mar 10 2010, 02:54 PM) View Post
2010 will once be known as eadiotic restaurant name year.


They didn't make "Eataly" up and it isn't new. It's the name of a similar place that opened a few years ago in Turin.

Now that the 2006 Olympics are over can we stop calling it Torino?
“I have a dream of a multiplicity of pastramis.”

"Perhaps there are two tea smoked ducks, and we ordered from the wrong part of the menu. Having everything in English is a bit confusing."- CH poster.
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#9 User is online   Anthony Bonner 

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Posted 10 March 2010 - 03:13 PM

QUOTE(Lex @ Mar 10 2010, 10:09 AM) View Post
QUOTE(Sneakeater @ Mar 10 2010, 10:05 AM) View Post
QUOTE(Orik @ Mar 10 2010, 02:54 PM) View Post
2010 will once be known as eadiotic restaurant name year.


They didn't make "Eataly" up and it isn't new. It's the name of a similar place that opened a few years ago in Turin.

Now that the 2006 Olympics are over can we stop calling it Torino?

I thought we were moving in the other direction. I just asked the mods to change the other thread to Nieuwe Breukelen Keuken. Only in its native tongue can we celebrate the distinctive flower that is our Breukelen.
Why not mayo?
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#10 User is online   Lex 

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Posted 10 March 2010 - 03:15 PM

QUOTE(Anthony Bonner @ Mar 10 2010, 10:13 AM) View Post
I thought we were moving in the other direction. I just asked the mods to change the other thread to Nieuwe Breukelen Keuken. Only in its native tongue can we celebrate the distinctive flower that is our Breukelen.

smile.gif
“I have a dream of a multiplicity of pastramis.”

"Perhaps there are two tea smoked ducks, and we ordered from the wrong part of the menu. Having everything in English is a bit confusing."- CH poster.
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#11 User is online   mitchells 

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Posted 10 March 2010 - 03:18 PM

Say what you want but these guys know how to run successful restaurants. Other than a misstep here or there, they have footprints in several cities serving very good food and wine. I wouldn't bet against them.
"The work of science is to substitute facts for appearances and demonstrations for impressions." -John Ruskin
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#12 User is online   Anthony Bonner 

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Posted 10 March 2010 - 03:23 PM

QUOTE
Brilliantly, some of Eataly's beers will be brewed on the rooftop itself


Brilliantly. A revolution in brewing.


Why not mayo?
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#13 User is online   Anthony Bonner 

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Posted 10 March 2010 - 03:25 PM

QUOTE(mitchells @ Mar 10 2010, 10:18 AM) View Post
Say what you want but these guys know how to run successful restaurants. Other than a misstep here or there, they have footprints in several cities serving very good food and wine. I wouldn't bet against them.

I don't think anyone here is implying its going to be a failure. Indeed most of us are implying its going to be a massive success, but one that we are unlikely to visit for reasons unrelated to the actual product they will be producing.
Why not mayo?
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#14 User is offline   Sneakeater 

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Posted 10 March 2010 - 03:40 PM

QUOTE(Lex @ Mar 10 2010, 03:09 PM) View Post
Now that the 2006 Olympics are over can we stop calling it Torino?


It's funny. I don't remember ever hearing about the Roma Olympics.
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#15 User is online   mitchells 

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Posted 10 March 2010 - 03:40 PM

QUOTE(Anthony Bonner @ Mar 10 2010, 10:25 AM) View Post
QUOTE(mitchells @ Mar 10 2010, 10:18 AM) View Post
Say what you want but these guys know how to run successful restaurants. Other than a misstep here or there, they have footprints in several cities serving very good food and wine. I wouldn't bet against them.

I don't think anyone here is implying its going to be a failure. Indeed most of us are implying its going to be a massive success, but one that we are unlikely to visit for reasons unrelated to the actual product they will be producing.


That makes a lot of sense now.

"The work of science is to substitute facts for appearances and demonstrations for impressions." -John Ruskin
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